MANAGERIAL FINANCE Case Study Example | Topics and Well Written Essays - 2750 words

MANAGERIAL FINANCE - Case Study Example In 2000’s, the airlines inaugurated various Airbus jets and new suites of its products and made various records during this period. In 2004, it made a record of the world’s longest nonstop commercial flight from Singapore to Los Angeles. In 2008, it made a record again by operating an all Business class flight between Asia and USA (Singapore Airlines). The Singapore Airlines operate from Singapore and has 20 flight destinations in Middle East, UK, USA and South East Asia. The range of its products and services is vast starting from exceptional services at ground to different types of cuisines and forms of entertainment in flight. Their cuisine caters to needs of children, old age people and those from various religions. Their in-flight entertainment comprises of movies, TV shows, games and various other entertainment devices. Mileage credits for business and economy class passengers is another unique service provided by the airlines. KrisWorld in-flight entertainment system provides exceptional levels of comfort and entertainment to its first and business class passengers (Singapore Airlines) The operating profit, returns and earnings of the airlines saw a drastic increase in the year 2010-11. The operating profit rose with about 1911.5% and earnings per share with 402.20%. The drastic rise in the profitability of the company was due to the recovery after the slowdown of the global economic crisis in the late 2000’s. There was a rise in demand for the airlines products and services. The current trading period and the latter half of the last trading period year saw an improvement in the profitability of the company which saved it from incurring a loss (Singapore Airlines). The price earnings ratio for Singapore Airlines in the year 2010-11 is $0.15 (share price/ eps = 13.68/91.4). The price earnings ratio for Qantas in the year 2010-11 is $0.18 (1.97/11) (Qantas Airlines). The P/E ratio of Qantas Airlines is more favorable for the